We are an electric distribution cooperative located in western Wisconsin serving Pierce and portions of Pepin, St. Croix and Buffalo counties. We purchase electricity from Dairyland Power Cooperative headquartered in La Crosse, Wisconsin. Since our lines were first energized on June 13, 1938, we have grown to have over 6,800 members, serving an average 5.7 members per mile of line. Our mission has always been and will continue to be providing reliable energy to rural consumers.